TGIF

Yesterday, 6/11/2009
I meet with two marketing executives from a hardware corporation that sells pool safety hardware, security locks, decorative hardware and basic hardware. The meeting lasted 3 hours long, but we discussed their background information about their company and the new products/services they are releasing. Now we are armed with a lot of information we can use for positioning releases and press releases. My boss bought all these bagels, fruit cups and muffins from Corner Bakery for the guys we were meeting with. The executives took nothing; not even for the road. I ended up eating a muffin and a bagel that I surely did not need.

After the meeting I created a contact list of crime news reporters in Orlando, Florida. Then I created another media contact list for Arlington Heights, which after research, turns out to only have one newspaper in the area. My final task of the day was to email all the interviewees that we are not accepting into the internship program. I felt like I was writing dear John letters. That was pretty much my day.

Today, 6/12/2009
I wrote up the notes I took from the meeting yesterday with the marketing executives. Then I created a media contact list of television shows and radio shows that would be a possible opportunity for a local client.

The rest of today I researched commercial real estate trends to get a better understanding one of our client's industry. We are suppose to be working on a positioning release, a fact sheet and bios for this client, but they are very vague. We are trying to give them something new, but we need information to work with and their not giving us anything.

It seems like I'm getting more involved with meetings, but I wish they would let me write up a fact sheet or do something that would actually be used for a clients publicity. Right now I feel like I have not done much. I have been at this internship for four weeks now. I hope they soon let me get more involved then I am right now.