July 4th Weekend

Due to the July 4th weekend, I got busy and completely forgot to blog.

Wednesday, July 1
I built a detroit business media contact list. Then I researched photography companies and the cost of printing counter cards for an event we are planning for a business pitch. I began to design a logo as well for the pitch, but we don't have a name for the event yet. I did my best with a generic name and created a few different logo examples. Then I made a list of all the schools in the Orlando area that had school security apprehensions so the associate can start a press release about this client's security mechanism that being used in those schools. My final task was email a few publications' ad reps about getting out firm and our client on their comp list.

Thursday, July 2
We are trying to get a movie star for our event we're planning, so my boss had me price out airfare and hotel expenses to give us an idea how much travel would cost us alone. Then I researched D&D Technologies because they are partnering with one of our clients. We had an internal staff meeting about our pitch. Following the meeting, I did more research on pricing for the event. For the rest of the day I followed up on emails and got the company mail postaged and sent out.

Monday, July 6
We had our beginning of the week meeting. The main focus was the pitch, which is occurring this Thursday. I sent out a hinge press release to security publications. Then I put all the articles we were sent using NewsTrak into a word document for each individual client. I finished up the advertising value report that I have been working on for a while. It is going to be sent to the client to show them all the news coverage we got them in dollar value.

We had a telephone conference with the movie star we want agent. She told us it was unlikely we could get him because he is filming. Plus, we would have to pay him an ungodly amount to come even though it is a non-profit event for his charity. Stingy celebrities at their best.

Then I sent out a calendar listing to all the calendar listing editors in the Chicagoland area. My last job was to create a media contact list of editors/producers in the Orlando area that cover community news, education, business and/or technology. I finished that and then left for the day.